It is scheduled for March 13th and 14th, the Final Project Presentations, from the following MA Marketing students (London Time):
13th March
- 14:30: Mariann Vella - Understanding and Addressing Consumer Skepticism Towards Business Sustainable Communication in the Netherlands [Language: EN]
- 15h10: Brenna Knotts - The Silent Salesman. The Role of Package Design in Brand Identity, Recognition and Intention in the U.S.A. [Language: EN]
- 16H: Amy Kruger - The role of user-generated content on the destination choice of U.S. travelers analysis and strategies for destination management companies [Language: EN]
- 16H40: Janice - Impact of corporate ESG on financial performance and sentiments in Canada [Language: EN]
14th March
- 14:30: Carolina Vieira Martins - Beauty in the Digital Age: Strategic Planning and Analysis of Portuguese Consumers' Behaviour in Relation to L'Oréal's Virtual Try-On [Language: PT]
- 15h10: Guilherme Favaron - Virtual Self-Service Marketing Agency via Artificial Intelligence for Small and Medium-Sized Companies [Language: PT]
- 16H: Dionísio Mendes - Sports Marketing [Language: PT]
- 16H40: Alexander Carbonere - United Airlines business plan for supersonic commercial flights between Europe and North America [Language: ES]