There are scheduled the Final Major Project Presentations, from the following BA (Hons) Marketing students (London time):
- 14:30 - Joana Fonseca: Marketing Plan for Music Streaming Platforms in Portugal. [Language: PT]
- 15:00 - Sriram Parthiban: The Psychology of Urgency in E-Commerce. How scarcity drives sales. [Language: EN]
- 15:30 - Shiva Narayanan: Social Media Marketing Strategies for ProFootball Academy Portugal. [Language: EN]
- 16:00 - Marco Troni: Adaptation and Application of the RenDanHeyi method in a historical Italian company [Language: EN]
- 14:30 - Michelle Steinhauer: The impact of User-Generated Content on brand perception and purchase decisions in the United States [Language: EN]
- 15:00 - Ana Marques: What Role Does Social Media Play in Building Brand Loyalty Among Gen Z Consumers in the United Kingdom? [Language: EN]
- 15:30 - Sanyukta Ghosh: Anime’s role as a catalyst in Japan’s branding success and a marketing tool. [Language: EN]
- 16:00 - Lucrezia Galuzzo: Branding and Marketing Yoga and Healing Retreats: A Philosophical and Strategic Framework for Modern Wellness Tourism in the Tuscanian Countryside. [Language: EN]
07 March
- 11:00 - Karolina Gurazdowska: TikTok and Generation Z: Developing a TikTok strategy for Small Australian Fashion Brands. [Language: EN]
- 14:30 - Marianne Rached: Influencer Marketing Role in Boosting Sales for Niche Brands in the United Kingdom [Language: EN]
- 15h30 - Nicola Giampietro: Prepare for takeoff travel agency marketing plan [Language: EN]
- 16:00 - Elisa Capannera: The impact of social media fitness influencers on women's muscle-building goals and supplement preferences in the UK. [Language: EN]
Those interested in attending please contact the Tutor Centre - Marketing (marketingtutor@lsdmlondon.com).