Estão agendada as Apresentações do Projeto Final de curso, dos seguintes alunos de BA (Hons) Marketing (hora de Londres):
21 Agosto- 14:30 - Sophia Adzhidzhemil: From persuasion to manipulation: tracing propaganda principles in commercial advertising in the USA. [Idioma: EN]
- 15:00 - Manon Soenen: How is Feadship’s brand value perceived by high-net-worth individuals and luxury yachting professionals, and how does this perception compare with that of Benetti? [Idioma: EN]
- 15:30 - Annabel Esperk: Greenwashing in fast-fashion and FMCG: Gen Z perceptions and attitude-behaviour gap. [Idioma: EN]
- 16:00 - Ella Hatherly: The Evolution of Taylor Swift’s Brand Identity Through The Eras Tour. [Idioma: EN]
- 16:30 - Mariia Ivanyuk: Social Media Marketing: Perspectives from Neurodivergent Consumers in Russia. [Idioma: EN]
- 14:30 - Carlo Mior: How the Hospitality Sector can Benefit from Online Presence [Idioma: EN]
- 15:00 - Monica Velasco: Influencia del fast fashion en la percepción de responsabilidad social de las marcas en los consumidores jóvenes [Idioma: ES]
- 15:30 - Tiago Borges: Plano de Marketing para lançamento da marca Equilibre em Portugal [Idioma: PT]
- 16:00 - Linda Liu: A expansão sustentável da marca Nata Lisboa: um estudo aplicado à zona de Benfica, Lisboa [Idioma: PT]
Os interessados em assistir devem contactar o Tutor Centre - Marketing (marketingtutor@lsdmlondon.com).